For this promo, I designed and illustrated every element from the ground up, before bringing it all to life through animation. The creative hook was to reimagine the piece as an in-flight safety card, borrowing that instantly recognisable visual language of clean diagrams, bold icons and instructional panels.

By leaning into the familiar format, I was able to play with expectation: delivering information in a way that felt both clear and cleverly subversive. The result was a stylised, tongue-in-cheek take on aviation safety graphics, with personality.